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Substantial Rise in Sales at Red Bull

Published: March 21, 2012; 13:56 · (Vindobona)

The Austrian energy drink producer sold 4.6 billion cans last year. Sales were up by 12%.

Substantial Rise in Sales at Red Bull / Picture: © Red Bull

In 2011, Red Bull achieved to raise sales by 12.4% to € 4.25bn. All in all, 4.631 billion cans were sold by the Salzburg-based company. This corresponds to an increase of 11.4%.

In the U.S., sales rose by 11%. Substantial growth rates were observed in Germany (10%). However, the highest growth rates were recorded in Turkey (+86%), Japan (+62%), France (+35%) and Scandinavia…

This article includes a total of 169 words.

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