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Red Bull Not Interested in Monster Beverage

Published: March 12, 2012; 15:25 · (Vindobona)

Monster Beverage may not be a willing target. Moreover, the Austrian energy drink producer achieves strong organic growth in the U.S.

Red Bull Not Interested in Monster Beverage / Picture: © Red Bull

Mark Astrachan, an analyst at Stifel Nicolaus & Co. in New York does not think that Monster Beverage is a a willing target for Red Bull. “I don’t believe management is out there actively trying to sell the business,” Astrachan said in a phone interview. “I don’t think that’s really a motivating factor. They’ve been incredibly successful in running the…

This article includes a total of 313 words.

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