Red Bull Still Waits for China

Published: May 16, 2012; 11:45 · (Vindobona)

The Austrian energy drink producer aims to enter the Chinese market but still waits for the approval by Chinese authorities.

Red Bull Still Waits for China / Picture: © Red Bull

The expansion program of Red Bull will be delayed further. Initially, the energy drink producer expected to obtain the approval to enter the Chinese market in the second quarter of 2011. “We still wait for the administrative settlement of our request. The approval seems to be imminent.”

Red Bull admitted that a further delay cannot be excluded as the proceedings are complex.…

This article includes a total of 256 words.

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