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Swarovski Back on the Road to Success: Lux-Ignite Strategy Shows Results
After years of challenges, the Tyrolean crystal group Swarovski is back on the road to success. For the first time in five years, the company is in the black and recorded a significant increase in sales in the 2024 financial year. Thanks to the ambitious Lux-ignite strategy and a strong fourth quarter, CEO Alexis Nasard succeeded in returning the long-established company to profitability. But it was not an easy road.
March 20, 2025
Swarovski to Invest in US Jewelry Retailer
The Tyrolean optics and crystal group is attracted by a global distribution network of 2,000 stores. The two companies already have a strategic partnership.
June 7, 2011
Swarovski plans to grow again
The traditional Tyrolean company intends to increase its sales by 10% after three difficult years.
February 1, 2011
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