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Philip Morris is Market Leader in Austria
The American tobacco company Philip Morris increased its market share, overtaking the Japanese Austria Tabak group for good.
Philip Morris is Market Leader in Austria / Picture: © Vindobona.org
Philip Morris is the new leader on the Austrian market for cigarettes with a market share of 35.5%, leaving behind Austria Tabak with 34.5%. These are the results of a study by AC Nielsen. Only last year, the distance between the two counterparties was 0.3 percentage points. The trend has consolidated therefore.
The government of Austria sold Austria Tabak in 2001; the current…
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