Erste Group Planning New Branch Concept for Czech Republic

Professional ServicesBanks ♦ Published: August 3, 2011; 14:03 ♦ (Vindobona)

The Austrian bank’s Czech subsidiary is working on a modern concept which will be targeted at new customer groups.

Erste Group Planning New Branch Concept for Czech Republic / Picture: © Erste Group / Helmut Lackner

Erste Group’s subsidiary Ceska sporitelna (CS), the bank with the highest number of clients in the Czech Republic, is planning to establish a whole new brand. The new bank’s branches will be young and trendy with a café-like atmosphere in order to attract new customer groups.

According to a report by Czech business daily “Hospodarske noviny”, the concept should…