Bank Austria Considers Establishing Sub-Brand

People ♦ Published: December 31, 2013; 11:04 ♦ (Vindobona)

In the next years, the Austrian subsidiary of Italian UniCredit wants to put more effort into the development of the mobile and online banking segment.

Bank Austria Considers Establishing Sub-Brand / Picture: © UniCredit Bank Austria

In an interview with the Austrian magazine “Gewinn”, Bank Austria´s CEO Willibald Cernko said that the online and mobile banking segment will be developed further. Until 2020, Bank Austria wants to adapt its business model.

Cernko announced that Bank Austria will become a “universal bank with two shapes. On the one hand, Bank Austria will operate as “basic bank”. On…