Rising Turnover in Austrian Advertising Market

CompaniesRetail & Consumer ♦ Published: September 27, 2011; 15:50 ♦ (Vindobona)

After the turbulences in 2009, the domestic advertising market could continue its positive trend from 2010. Within the first eight months, turnover grew by 7.9%.

Rising Turnover in Austrian Advertising Market / Picture: © Vindobona.org

The Austrian advertising market could gain a 7.9% growth in turnover from January to August 2011. Total market turnover was € 2.4bn. This is the result of a market research study by Focus.

The highest growth rates were observed in the direct mailing advertising market as well as regional newspaper advertising market. Both showed a turnover plus of 14%. The TV sector gained a…