Red Bull Remains Austria´s Most Expensive Brand

Business › Economy ♦ Published: July 4, 2012; 16:36 ♦ (Vindobona)

The energy drink producer has Austria´s most valuable brand. Red Bull´s brand value was up by 3.9% and reached € 13.93bn.

Red Bull Remains Austria´s Most Expensive Brand / Picture: © Wikimedia Commons / Gigi Soldano [Attribution]

Red Bull is not only the best known, but also the most expansive brand in Austria by far. Red Bull has a brand value of € 13.93bn and is followed by Swarovski (€ 3.67bn, -3.1%), A1 Telekom Austria (€ 2.29bn, -23%) and Novomatic (€ 2.29bn, +4.3%). Raiffeisen ranks fifth with a brand value of € 2.28bn (-22.6%). The most drastic decrease was recorded by Erste Group: the brand…

or Log In

Fast News Search
Related News
Red Bull Still Waits for China (May 16, 2012)
„Power Struggle“: Red Bull Declines Rumors (April 6, 2012)
Power Struggle at Red Bull? (April 4, 2012)
Substantial Rise in Sales at Red Bull (March 21, 2012)
Read More
Red Bull, OMV, Raiffeisen, Swarovski, VIG Vienna Insurance Group, Novomatic, OEBB Austrian Railways, Erste Group, Rankings
Featured
See latest Vindobona Newsletter