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Music Giants Rock the Cineplexx Cinemas: A Trend Excites Austria
Concert films and music biographies bring the biggest stars to the big screen, creating a very special cinematic experience. Among others, Coldplay's “Moon Music” and Whitney Houston's “Durban Concert” celebrated great success. These films not only offer high-resolution picture and sound quality but also allow fans to experience their favorite artists' concerts together without the inconvenience of a live event.
Music and film fans are currently experiencing a boom in concert films at Cineplexx cinemas. / Picture: © Wikimedia Commons; Roberta F., CC BY-SA 3.0 (https://creativecommons.org/licenses/by-sa/3.0/deed.en)
Cineplexx is increasingly focusing on this type of movie experience. Florian Vorraber, Head of Marketing at Cineplexx, emphasizes that concert films in cinemas create a unique atmosphere that allows fans to be up close and personal, but without the crowds and waiting times. “It's a great opportunity to interact with other fans and make new friends,” he adds.
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